SKYY Spirits News

Eighth-Largest US Spirits Company to Bolster Marketing, Sales and Finance Departments with Added Positions in San Francisco Headquarters and Other Regions

 
SAN FRANCISCO (August 25, 2010) – Following a series of additions to its portfolio and an increase in market share for its existing brands, San Francisco-based Skyy Spirits, LLC, is looking to immediately expand several [...]

Photo by David Paul Morris/Bloomberg

July 20, 2010
By Ryan Flinn, Bloomberg News
When flavored vodkas emerged as Skyy Spirits’ second-biggest moneymaker, Chief Executive Officer Gerry Ruvo made a surprise decision: He killed off the business.
Ruvo, acting against the guidance of his chief financial officer, didn’t like how consumers would confuse Skyy’s flavored vodkas with the scads of [...]

Year-Long Festivities in the United States Include Celebratory Cocktails by an All-Star Lineup of Mixologists, New Artist Commission, Limited-Edition Art Labels, and Anniversary Events in New York and San Francisco
 
San Francisco (May 4, 2010) – Campari®, the legendary one-of-a-kind red spirit, announced today details on the festivities in the United States commemorating Campari’s 150-year Anniversary. [...]

SKYY Vodka is Once Again Named the Official Vodka for the Second Installment of Sex and the City Movie Franchise 
MILAN and SAN FRANCISCO, CA (February 16, 2010) – Gruppo Campari and its North American subsidiary Skyy Spirits announced today a comprehensive global marketing deal with Warner Bros. Entertainment for SKYY Vodka® to serve as the [...]

One year after launching its new line of all-natural fruit infused vodkas, Skyy Spirits created another tidal wave in 2009 with its newest flavor – SKYY Infusions Pineapple. And, what a year 2009 was as SKYY hosted launch parties across the country to introduce SKYY Infusions Pineapple and its delectable tropical cocktail recipes. Fueling the excitement, Market Watch Magazine named [...]

SKYY Infusions, X-Rated® Fusion Liqueur® and Wild Turkey® American Honey® Named “2008 Hot Prospect Brands” by IMPACT Newsletter; SKYY Infusions named “Best New Product” of 2008 by Market Watch Magazine
SAN FRANCISCO (September 25, 2009)—The year 2008 was a monumental one for Skyy Spirits, LLC (www.skyyspirits.com), a wholly owned subsidiary of Gruppo Campari and the definitive [...]

Skyy Spirits Honors Local Bartender Nick Varacalli of RN74 San Francisco for Winning Cocktail Recipe
SAN FRANCISCO, CA (August 14, 2009) – As part of this past weekend’s first annual SF Chefs. Food. Wine. festival, Skyy Spirits, a San Francisco-based wholly owned subsidiary of Gruppo Campari and the definitive marketer and distributor of super-premium and luxury [...]

SKYY Vodka to Serve as Official Spirit of Gay Pride Festivals, Gay and Lesbian Film Festivals and many other LGBT Programs
SAN FRANCISCO, CA (June 17, 2009) – SKYY® Vodka has announced its increased support of events and programs supporting the national Gay, Lesbian, Bisexual and Transgender communities and a cause near to their hearts, HIV [...]

Group’s largest-ever buy boosts strong position in US and international premium spirits markets

HIGHLIGHTS
- Acquisition of Wild Turkey, the number 1 premium Kentucky straight bourbon whiskey Campari’s largest acquisition to date
- A unique opportunity to enter the attractive and growing bourbon whiskey category
- High quality brand franchise with strong upside potential
- Significantly strengthens critical mass [...]

SKYY Vodka to Serve as Official Spirit of Frameline33 and All Stop AIDS Project Events
SAN FRANCISCO, CA (April 2, 2009) – Skyy Spirits, a San Francisco-based wholly owned subsidiary of Gruppo Campari and the definitive marketer and distributor of super-premium and luxury spirits brands in North America, has announced its increased support of San Francisco [...]