Archive for 'Irish Mist'
IRISH MIST® REVEALS ITS SOCIABLE SIDE: IRELAND’S ORIGINAL LIQUEUR FINDS NEW AUDIENCE WITH CONTEMPORARY MAKEOVER
Posted: September 21st, 2009 under Irish Mist.
The New Irish Mist and Ancestors
Updated Packaging Marks Marketing Shift Towards New Audience of Cocktail Consumers
TULLAMORE, IRELAND (September 7, 2009) — Irish Mist®, the original Irish whiskey liqueur, unveils a dramatically different new package designed to position the spirit as an accessible mixer and approachable beverage for every social occasion. Moving significantly away from the [...]